BMW doubles down on software and brand value to take on Tesla, Chinese EV rivals

Thread starter International: Top News And Analysis
Start date Saturday at 2:48 PM

International: Top News And Analysis

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Saturday at 2:48 PM

German auto giant BMW is doubling down on its brand value as it prepares to roll out a fleet of software-controlled electric vehicles.

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Title: BMW doubles down on software and brand value to take on Tesla, Chinese EV rivals

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Forum: World News

Start date: Saturday at 2:48 PM

Last reply date: Saturday at 2:48 PM

Replies: 0

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Created: International: Top News And Analysis, Saturday at 2:48 PM

Replies: 0

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