Purple ube’s viral rise is turning a Filipino staple into a global trend — but supplies are tightening

Thread starter U.S. News
Start date Sunday at 3:13 PM

U.S. News

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Sunday at 3:13 PM

Ube, a naturally sweet, starchy vegetable grown in the Philippines, has transcended Filipino culture and become a social media sensation.

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Title: Purple ube’s viral rise is turning a Filipino staple into a global trend — but supplies are tightening

Prefix: N/A

Forum: USA News

Start date: Sunday at 3:13 PM

Last reply date: Sunday at 3:13 PM

Replies: 0

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Created: U.S. News, Sunday at 3:13 PM

Replies: 0

Views: 2

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